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Build / WooCommerce

WooCommerce Development

WooCommerce makes sense when the shop and the content site are the same site, and when you want control over checkout rather than whatever the platform allows this year. The hard part is rarely the storefront — it is everything that happens after the order.

What this fixes

Checkout loses people

Too many steps, forced account creation, surprise delivery costs at the final screen. Most abandoned baskets are a checkout problem, not a traffic problem.

The catalogue does not match how you sell

Variations, bundles, trade pricing and minimum quantities forced into a structure that was not designed for them, then patched with plugins.

Admin eats the margin

Orders re-keyed into accounting, stock updated in two places, delivery notes produced by hand. The store works and the operation does not.

It slows down as the catalogue grows

A store that was quick with 40 products crawls at 4,000. Product queries, image handling and caching all need attention at scale.

What’s included

Catalogue structure
Products, variations, categories and attributes modelled around your actual range, so filtering and search behave sensibly.
Checkout that converts
Short, guest-friendly, honest about delivery cost early, and tested on a phone — which is where most of it happens.
Payments and shipping
Gateway setup, delivery rules by weight, zone or basket value, collection options, and tax configured correctly for how you trade.
Operational integrations
Connections to accounting, stock or fulfilment so an order does not need to be typed in twice.
Performance at catalogue scale
Query optimisation, object caching and image handling tuned for the size of range you actually carry.
Analytics that track revenue
Ecommerce tracking configured so you can see which products, campaigns and channels earn money rather than just clicks.

Built with

  • WooCommerce
  • WordPress
  • PHP
  • MySQL
  • REST API
  • Webhooks

Questions

WooCommerce or Shopify?
Shopify is excellent if you want a hosted platform, a standard catalogue and minimal maintenance, and you accept its constraints and transaction terms. WooCommerce suits you better when the shop lives inside a larger content site, when your pricing or product rules are unusual, or when you want to own the stack outright. Neither is universally correct and we will give you a straight recommendation.
Can you migrate an existing store?
Yes — products, customers, orders and URLs. Redirects matter enormously here: a migration that drops product URLs without mapping them is the fastest way to lose rankings you have already paid for.

Selling online and losing orders at checkout?

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